Here’s how you create a new email campaign broadcast:
1) Go to the tab “Campaigns”
You should see the Campaigns menu – which will list any sent, pending, scheduled campaign messages, etc. that you’ve set-up in your account. You also will see the option to create a new one.
2) Click on the button “Create New Campaign”
You will now go through the campaign creation wizard where you will select the rules and message for your email.
Campaign Settings
Campaign Name
Enter the name of your campaign
Recipients
Select the mailing list or a segment for your campaign. You can select single or multiple lists of segments.
Hold down the Ctrl key and then click on the lists to which you’d like to send.
Apply A/B Split Testing
By applying A/B split testing you can test different versions of your campaign settings or content. You can set the test size, duration and how to determine the winner.
This helps you optimize your campaign in a better manner.
Publish this campaign to RSS Feed
When you check this box, your subscribers will be able to see this campaign in their list’s rss feeds.
Google Analytics Integration
SendFree integrates seamlessly with the Google Analytics web service to help you track recipient activities on your website coming from your campaign.
You can input an unlimited number of domains to track through google analytics. Separate each domain with a new line. Enter the domain names without http:// or https://
Once you’ve entered your Campaign Setting preferences click the “Create Campaign and Edit Campaign Email”.
Select a Method to Create your Campaign Email Message
From Scratch
This method will allow you to use your own custom html code for creating your campaign email
Template Gallery
SendFree has several pre-configured templates available within the system – you can select a pre-built template to use for your campaign.
Previous Campaign
Edit and resend a campaign message you created previously.
Fetch URL
This can be used to fetch the email campaign content from a third party website or your own website.
For this user guide we are going to use the second method “Template Gallery” to create our campaign email.
Campaign Email Creation Step 1
Name
Enter the name which will be used for the from field of your campaign email.
Email address
Enter the email address which will be used for the from email field of your campaign email.
Reply to Information
You can use the same reply to information defined the name and email address fields above or use the new one by un-checking the option and entering the different reply-to information
Step 2 – Template Selection
From the shown gallery of templates click on your preferred template.
Then click Next to enter your contents into the template.
Step 3 – Message Contents
Content Type:
Select the content type – whether you are going to send an HTML email or Text. You can also send a multi-part email which will carry HTML as well TEXT based content and render it at the end-users end according to their email reader.
Email Contents
Subject:
Enter the subject line for your campaign email.
Body:
Click on the “Open Email Content Builder” to customize your campaign message.
The email content builder allows you add your own content within the available editable regions.
SendFree has an advanced template editor which allows you to easily input your content within the pre-defined message regions.
To edit the message place your mouse on the content you wish to change and left click your mouse key once. If the area is editable you will see an “Edit” link option. Click on the “Edit” link and enter your information into the copy box shown below the template.
You also have the option to “Duplicate” sections if you have more contents to include.
Once your content is entered, you simply hit the “Save” button and save your message.
To finalize your email message, click the “Close” link after you “Save” your message.
If you selected to send an HTML and Text message, enter in the text only version of your contents.
Now click on the “Next” button to go to the final “Review” of your campaign email.
Step 3 – Review
The last step of campaign email creation is the preview of your campaign’s content.
You can verify how your message looks by sending an email to a designated email
address or on your browser.
The review screen will also give you the details of the content analysis and spam testing.
Design Test
Finally, you can choose to do a Design Test of your message.
Our back-end engine will show you real screen shots of your message on all
popular email clients including mobile.
Once you verify the preview and you are satisfied with the campaign email content
click on the “Next” button to go to the campaign scheduling screen.
Schedule Your Campaign
Use the drop down menu “send” to schedule the campaign
There are four scheduling options available for every campaign
(1) Now
If this option is selected the campaign will start sending immediately.
(2) On given date and time
if you select this option then you will have to set the date and time for the campaign to start sending emails to your mailing lists.
(3) Repeatedly
If this option is selected you will be allowed to set the time and date along with the repeat frequency of your campaign.
(4) Never
If this option is selected then the campaign will be saved under the drafts folder and will never start.
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