On Your Web Site
If you don't already have a web site, they are fairly easy to build yourself. You can also have one designed for you at a reasonable cost. Having a World Wide Web storefront can be invaluable to your online business. A web site not only gives you credibility by telling prospects you are serious about your online business, it also allows your business to be open 24 hours a day, 7 days a week.
Use SendFree Autoresponders on Your Website
Don't miss the chance to use a SendFree autoresponder on your website. Only a very small percentage of web surfers buy anything on their first visit to a site. And you cannot control if they'll ever return. But if you are able to add their email address to your opt-in list through your SendFree autoresponder, you'll have the opportunity to develop a relationship with them over time.
SendFree even provides you with free forms to place on your site, making it easy for your visitors to contact you with their requests or feedback.
The question, you may ask, is what information should you place in your autoresponder and make available on your web site? Here are a few suggestions to get you started. You can use your SendFree autoresponders to offer free informational reports or free software, to provide additional sales documentation or price listings, to run special offers or contests, to distribute (FAQs) frequently asked questions, or even to subscribe to a free newsletter. The possibilities are endless. The free forms SendFree provides work in conjunction with your autoresponder making it super easy for your customers and prospects to get your information.
Many top sites also offer a synopsis of their information via autoresponder to assist those visitors who may be in a hurry. A synopsis is also useful to those prospects who like your site. They can access your SendFree Autoresponder for a rundown of what your site offers. It's then emailed to them and read at their convenience.
Know Who Visits Your Site
The more you know about the visitors to your site, the better you can market to them. An autoresponder can tell you which topics, services, or products visitors are most interested in. Autoresponders can also indicate which parts of your web site are drawing the most interest. You may wish to expand more popular parts of your site, while deleting areas that aren't interesting prospects.
Web site owners are also discovering that a SendFree autoresponder is much better than a guest book when it comes to finding out who is visiting your site. Busy browsers often skip a guest book, while your SendFree autoresponder offers free information, a beneficial reward for accessing it.
Once a visitor accesses your autoresponder you have the valuable contact information of a prospect interested in your web site's content. Your SendFree account compiles those individuals who have accessed your autoresponder into an easy to manage lead database. This database of interested prospects is your most valuable marketing tool. These are the people who are most receptive to your marketing and most likely to buy in the near future. By following up with them using your SendFree autoresponder's follow up feature and broadcast messaging feature you're sure to close more sales, more often.
Continue and learn more ways to use SendFree Autoresponders!
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